03 Feb 2023

The Chartered Institute of Housing and ITN Business are creating ‘Brighter Futures’, a news-style programme

Launching on the 27 June at Housing 2023, Europe’s largest housing festival

With a cost of living and climate crisis, a country emerging from the effects of the pandemic and demand outweighing supply, our housing system is under considerable strain. A decent and affordable home is a foundation for life, so it’s vital that we work together to create a future where everyone has a safe place to call home.

To explore the role that the social housing sector can play, the Chartered Institute of Housing (CIH) have partnered with ITN Business to produce ‘Brighter Futures’ a news-style programme anchored by Dr Sian Williams. The programme will feature examples of the sector delivering on its core purpose - to provide affordable, decent, safe homes so that individuals and communities can live well and look towards a brighter future.

‘Brighter Futures’ will also feature best-practice case studies including local community initiatives, successful repairs and maintenance programmes, cost of living support schemes and refugee settlement. Additionally, the programme will highlight the crucial role of housing officers, thriving local community initiatives and other tenancy sustainment efforts.

Gavin Smart, chief executive of the Chartered Institute of Housing said “ At CIH, people and professionalism are the bedrock of our organisation. It’s our job to support everyone who works in the housing sector to create a future in which everyone has a place to call home.

Brighter Futures builds on the success of our previous collaborations with ITN Productions and will explore and celebrate some of the innovative good practice happening across the sector and new ways of working that provide the best support and service for tenants and residents.”

Nina Harrison-Bell, head of ITN Business said: “ITN Business are proud to once again be partnering with the Chartered Institute of Housing to produce ‘Brighter Futures’. In these uncertain times, our programme will share stories of best practice in the industry to bring hope to individuals and to inspire organisations to continue the journey to a better housing sector.”

The programme will combine expert interviews with thought leaders, news items and reporter-led sponsored editorial profiles from leading organisations. ‘Brighter Futures’ will be launched at Housing 2023, Europe's largest housing festival this June at Manchester Central, and will be supported by a digital marketing campaign, with content available to watch online following the event.

For further information or if your organisation has a story to share, please contact ITN Business head programme director James Linden at James.Linden@itn.co.uk or programme director Isabella Sharp at Isabella.Sharp@itn.co.uk

About the Charted Institute of Housing (CIH)

The Chartered Institute of Housing (CIH) is the professional body for people who work in housing, the independent voice for housing, and the home of professional standards. CIH has a diverse membership of people who work in both the public and private sector housing, in 20 countries on five continents across the world.

The organisation’s goal is to support housing professionals to create a future in which everyone has a place to call home by providing housing professionals and their organisations with the advice, support, and knowledge they need.

CIH is a registered charity and not-for-profit organisation with any profit made put back into the organisation to fund the activities carried out to support the housing sector.

Further information can be found at www.cih.org, and on Twitter @CIHhousing.


About ITN Business 

Building on decades of experience in B2B and corporate communications, ITN Business works with organisations, businesses, and brands to create a deeper, more authentic connection with their people, customers, partners, investors, or the wider world. Our news-style programming and bespoke digital campaigns for sectors, charities, and industries, share stories of innovation, best practice and thought leadership, to connect with the audiences that matter to our clients, and to ensure longer-term impact. 

For more information visit: itn.co.uk/business