Scotland Housing Awards 2024

Read all the shortlisted entries into this award category, the Marion Gibbs award for equality in housing, at the Scotland Housing Awards (SHA) 2024 and find out who won the award on the night.

This award recognises projects, initiatives and organisations working to promote equality, diversity and inclusion and address housing disadvantage. This includes those supporting people with specific protected characteristics or redressing specific inequality.

Winning project name

Bield Equality Network

Winning organisation

Bield Housing and Care

Statement of support

Bield Housing and Care is a housing association specialising in housing for older people. Bield manage around 5,400 homes across 150 developments in 21 local authority areas in Scotland. Tenants are primarily older adults over 65, though age range spans from 50 to over 100.

Established in 1971 in response to unmet housing needs for older people in Scotland, Bield's mission remains to enable more people to live their best lives at home, surrounded by a supportive community.

In 2022, Bield established the Bield Equality Network, a group of tenants and officers dedicated to enhancing awareness and understanding of the needs of individuals with protected characteristics and improving the services provided to them, and is still operating within Bield. This initiative was born out of the commitment to inclusivity and a comprehensive review of tenant engagement and participation strategies; this revealed a gap in understanding and promoting the needs and aspirations of tenants across various protected characteristics groups, and it remains an important group within Bield to promote and celebrate inclusion and diversity.

The Bield Equality Network's primary objectives are to promote and celebrate the diversity of tenants, especially those from minority groups, and to ensure their needs and experiences are acknowledged and addressed. The network is driven by the interests and concerns of its members, working collaboratively to identify necessary changes and develop campaigns that foster equality and diversity throughout the organisation.

To accommodate the geographical spread of developments and adhere to pandemic restrictions in place at the time, Bield opted for a virtual setup for the network. This format enabled Bield to engage tenants from various locations effectively and ensure broad representation. The network has since become an integral part of the tenant engagement strategy, significantly contributing to the creation of welcoming and supportive environments across all developments.

The commitment of the Bield Equality Network to inclusivity is reflected in their ongoing efforts to engage with the community. The Bield Equality Network exemplifies Bield's dedication to creating a supportive and inclusive community for all tenants. Their innovative initiatives and ongoing efforts to promote equality and diversity make them an important part of Bield and a great contributor to ensuring Bield places tenants at the heart of everything we do.

Outcomes and achievements

The network's initiatives have led to significant, measurable outcomes:

Older People Rainbow Network

This network was set up to help LGBT+ tenants connect, recognising that while each development may have few LGBT+ tenants, across Bield there is a small, but significant number. Acknowledging the isolation that can come from being part of a minority group in sheltered or retirement housing, the network meets virtually to accommodate wide geographies. Membership is available to older people across Scotland, not just Bield tenants.

Resources

The group identified a need to demystify LGBT+ terms to foster better relationships. They developed a resource on LGBT+ terminology to raise awareness among staff, creating a more knowledgeable and supportive environment.

Research on non-native English speakers

In collaboration with Happy to Translate, Bield co-funded research on the experiences of non-native English speakers accessing telephone services during the pandemic. This research, which is openly available, established current practices and provided recommendations for improvements, and informed the establishment of Bield's customer contact centre in April 2024.

Inclusive policies and literature

Bield's allocation policy now explicitly addresses the needs of diverse groups, ensuring fair access to housing. Updated, inclusive literature has resulted in positive feedback and increased engagement from underrepresented groups.

Shortlisted entries